Join Essence Festival and Win Exciting Prizes 🤩🤩 Essence Festival
Starting Date
Ends at Essence Festival

Coca-Cola feels proud to create and conduct unique experiences for people that resonate with festival attendees and most of all, connect to the shared values of Coca-Cola and ESSENCE which will create memorable moments with friends and family. Essence Festival

Coca-Cola had a huge presence at the festival, bringing the popular idea “Share a Coke” program to life in the fifth year, through programming that celebrated contemporary African-American culture and music.

Its main highlights included the Coca-Cola booth at the Ernest N. Morial Convention Center, where guests enjoyed morning jam sessions, girl group- themed karaoke to hot hits, opportunities to win special experiences with the Coca-Cola Sip & Scan program on 20-oz. bottles of Coca-Cola beverages via the “Share a Coke” labels social and digital experiences and celebrity appearances.

You can also complete Sweepstakes Entry and Win Huge Cash Prizes. - Rewards

The Sweepstakes Prize for this Essence Festival is a trip for two to the Essence Festival in New Orleans, LA which is of total worth ARV: $5000.

This trip consists of

  • Round trip, coach-class air transportation for 2

  • 3 nights' accommodations at Sponsor's choice of hotel

  • 2 tickets to the Festival

  • $1,000 spending money

  • 2 commemorative bottles

  • 1-year subscription to Essence Magazine fulfilled as a digital code

Instant Win Prizes:

First 1000 Prizes: A digital code that may be used for a one-year digital subscription to Essence Magazine, terms and conditions apply.

Second 250 Prizes: An ESSENCE Festival Commemorative Bottle (ARV: $10)

Essence Festival Registration - Process

There are 3 methods to enter or play if you are eligible for a list of participating Coca-Cola products and sip & scan icons for Essence Festival. If you want to enter by scanning the icon method, you must have a smartphone with mobile web capabilities. Essence Festival

1)    Code Entry/Scan Method of Entry: 

  1. During the Promotion Period, visit the coca cola festival available at and follow all the instructions to log in or create an Account.

  2. Then, place the code under the cap of any participating Coca‑Cola product.

  3. Now follow all the links and instructions to enter or scan one code where indicated.

  4. Once you are done entered or scanned one Code, you will get one Sweepstakes entry and one instant win Gameplay. You will be informed if you are a winner of one of the Instant Win prizes.

2)    Sip and Scan Method of Entry

  1. During the Promotion Period for sip and scan entry, visit website and go for all the links and instructions to log in or create an account.

  2. Then, locate the sip & scan icon on packaging of any participating Coca‑Cola product and scan the sip & scan icon where located.

  3. Once you have done this you will get a one Sweepstakes entry and one Instant Win Game play.

  4. Then you will be informed if you are a winner of one of the Instant win prizes.

3)    Free Online Method of Entry: 

Follow these rules for free online entry. 

  1. For online entry, during the Promotion Period, you can enter without making any kind of purchase, entering or scanning a Code, or scanning a sip & scan icon. 

  2. Then visit the website available at and follow the links and instructions to log in to your account.

  3. Then, read all the rules.

  4. You automatically will get one sweepstake entry and win one Instant gameplay and you will be notified if you a winner of one of the Instant Win Game prizes. Essence Festival - Rules

There are some rules for this Essence Festival sweepstakes contest.

  • You will get daily one sweepstakes entry and one instant win game are allowed.

  • You must be at least 18 years old and have a Coca‑Cola account at the time of entry.

  • This ESSENCE Festival Summer Sweepstakes & Instant Win is valid only to legal residents of the 50 U.S. or D.C.

  • You must have a Coca‑Cola account before participating.  

  • The sponsor can use your email address and other information to provide for eligibility and notification purposes if you are a winner, so be sure it is accurate and up to date.

  • Essence Festivals Productions and their immediate family and household members of each such person are not eligible to enter or to win any prize in this Promotion. 

Moreover, you can win $1,000 and $1500 Cash Prizes on completing the Arby’s Survey.

Contact Information

  • Call



  • Write

    The Coca-Cola Company

    P.O. Box 1734

    Atlanta, GA 30301, USA.


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